David verse Goliath in Search Results

David verse Goliath local Search Engine Marketing Local Business Marketing A misconception many people have about local business marketing is that they have to go up against the “big names.” The truth is that you only have to perform better than other businesses in...
Managing Your Digital Assets

Managing Your Digital Assets

Managing Your Digital Assets “Unfair Advantage” Chapter 14 Recently, I was called into a franchise dealership to assist with a digital emergency. No, a hacker did not break into the dealer’s DMS and rob the dealership data. The matter was serious, and one that I see...
The Power Of Facebook Marketing

The Power Of Facebook Marketing

Facebook marketing is growing more and more important for businesses, as the social media platform continues to be a major hub of business prospects for organizations. Facebook has been dominating the social media platforms, and is the hub of online activity on the...