Unfair Advantage, a new book by Chuck Fisher and a collection of automotive industry experts has Hit #1 on Amazon.com. The book was available on Amazon.com on September 13, 2012 and it didn’t take long for “Unfair Advantage” to take off.
The World’s Leading Automotive Retail Experts Reveal Their Secrets to Give You the Upper Hand to Grow Your Business and Rev Up Your Profits TODAY! Inside this book you’ll find over 200 pages filled with practical and proven techniques, that will drive customers to your business, how to optimize your Internet marketing strategies, and how make your business every customer’s FIRST choice.
Connect With Chuck Fisher
When it comes to the used car market or heck just selling your used appliances, Craigslist is a monster avenue for shoppers. Craigslist is a classified website with sections devoted to jobs, housing, personals, for sale, services, community, gigs, résumés, and discussion forums.
Mr. Craig Newmark began the service in 1995 as an email distribution list of friends, featuring local events in the San Fran Area, before becoming a web-based service in 1996 and expanding into other classified categories. The Service Expanding across U.S. cities in 2000, and currently covers over 50 countries.
Craigslist serves over 20 billion page views per month, putting it in 37th place overall among web sites worldwide and 10th place overall among web sites in the United States (per Alexa.com, Now that’s a WOW when it comes to traffic!! Let’s dig deeper shall we, Craigslist is the leading classified service in any medium period hands down any day of the week! Some of the largest cities see 300,000 postings per day just in the “for sale” categories! On August 13, 2004 auction giant eBay had purchased a 25% stake in the company, a multimillion dollar deal!
Businesses often publish content that’s kinda interesting, but doesn’t really actually help the audience’s life at all. This kind of content most likely falls through the cracks.
A good example is a story, Something that happened to you that might be exicting to you, but unless you connect the story back into a tip or lesson that your follower/reader can take back to their life, they surely won’t care about your story in most cases. I guess one of the most disturbing facts is there is a lack of creativity in efforts being put forth and the real challenge is to “Focus on how to be social, not on how to do social.” Jay Baer
Every article or story on your site or page should benefit the end user in some way. Think about the most important question “What’s in it for me?” Businesses that are blogging popular topics according to Hubspot generate 5x more traffic and 4x more leads. So what’s that say about your basic product website? I like what John Munsell says “If content is king, then conversion is queen.”
The best way to publish your articles is simply a wordpress blog, which you can easily manage your content, upload pictures and link back to your product website. I do hear that the flexibility to connect blogs to current websites or have access to create custom pages can become expensive which steers most in the opposite direction of success. Do yourself a “Huge Favor” maintain this asset yourself use blogger or Blue Host you will thank me later.
Pinterest at 104 million and growing rapidly are you using the third largest social network?
People are asking what’s the big deal with Pinterest? Pinterest is a social network that allows users to visually share, curate, and discover new interests by posting, also known as ‘pinning,’ images or Youtube or other videos to their own or others’ pinboards users can either upload images from their computer or pin things they find on the web using the pinterest bookmarklet, pin it button, or just a url or most know as a webpage.
The Pin-it button can be placed on websites to facilitate sharing on pinterest. Pins added using the pin It button link back to the site they came from which is a great way to distribute content.
Yes a lot of Seo Companies are looking for ways to distribute content to wide audiences and build links.
Pinterest isn’t a magic bullet when it comes to SEO, so the value of Pinterest for link building is really more about Content Distribution – Not unlike networks like Stumble Upon and Twitter Pinterest can help get your content (in this case images and videos) in front of large audiences and specific niches, some of whom may be potential linkers. I would suggest that you download How to use pinterest for business to help your business understand. (Free EBook at hubspot)
Chuck Fisher, online lead generation expert for the automotive industry, has joined forces with Nick Nanton, Esq., The Celebrity Lawyer and Agent to Celebrity Experts, Brian Pasch, CEO of PCG Digital Marketing and Tracy Myers, C.M.D., car dealership owner, noted small business marketing and branding solutions specialist, best-selling author and speaker to contribute his expertise to the book titled “Unfair Advantage: The World’s Leading Automotive Retail Experts Reveal Their Secrets to Give You the Upper Hand to Grow Your Business and Profits TODAY!”